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Ethical consumers do not always become ethical investors, suggesting more advice is needed to overcome perceptions that ethical investments don’t perform well, a survey by Oikocredit has revealed. A poll by the microfinance provider, conducted among consumers in the UK, found that 61 per cent of women and 53 per cent of men prefer to buy ethically sourced goods, while only 56 per cent of women and 44 per cent of men would seek ethical investments. More than half, 58 per cent, of respondents, said the level of financial return was the most important factor when investing their money, while… continue reading